GSI Global Sport Impact Project (Impact Of Major Events On Cities And Nations)
. Impact of major events; a brief history - Dr Eric Schwarz(20 min)
. The journey towards the GSI; pressing challenges when measuring the impact of sporting events (20 min) - Mr Michael Linley
On the WHY, HOW and WHEN of cities hosting major events
Panellists: Ms Marcia Endacott (Manager Acquisitions and Development, Victorian Major Events Corporation), Ms Margot Foster AM (Chair VicSport) and Mr Michael Linley (CEO BrandCapital).
Prof Hans Westerbeek, ISEAL and Victoria University